Bring People to Your Web Site to Grow Your Tax Practice

Make Your Web Site Part of a Profit-Building Strategy

Using your Web site to promote your tax practice is simple and very profitable. You can contact all of the clients on your client list and thousands of potential clients for next to nothing if you’ve made the proper preparations. All it takes is a little advance planning and your Internet marketing will become a very profitable way to build relationships with your existing clients and create relationships with potential clients.

8 Ways to Bring People to Your Web Site

Let me share with you 8 simple things you can start doing today that will attract people to your Online presence and start generating profits for your business.

1. Register your site with search engines, site directories and pay-per-click listing services- These are online services that help visitors find your site by using key words or descriptive phrases. Registering your site with any of these services can help increase the number of visitors to your site. Just be aware, these services are typically fee-based.
2. Talk about your Web site- As you meet with clients, friends or vendors, talk about your site. Invite them to visit. Tell them why the information on your site is valuable to them. Demonstrate how it will keep them up-to-date on tax issues that effect them every year. Let them know you regularly add new content that will be of value to them. Invite your viewers to tell their friends about you and your site.
3. Print your Web site and e-mail address on everything-On every document you print, make sure to include your Web site address. Every letterhead, every business card, every published marketing material you make should include your Web and e-mail address. Make it easy for your clients to find you Online. Research has shown that most people get specific Web site addresses from print media.
   
   
4. Make sure everyone who works for you knows about your site- If you have employees, make sure they all know about your site and where it is online. If they don’t all know about it, there’s no way they can tell everyone else about it. Make sure they’re familiar with the navigation and how your site is laid out, especially those employees who usually answer client questions over the phone. If you do it right, your clients will come to regard your firm as their “information resource.”
5. List your site address with an online “community page” in your area- Your Chamber of Commerce or the local library often manage such sites to assist the residents of your community in finding information about local companies.
   
   
6. Link your site to other professional services sites in your area- There are lots of businesses who service the same clients that you do. It just makes sense to tag-team with them. Make sure you offer them a reciprocal link on your site. The Internet was made for networking. Click HERE to read more about tag-team marketing.
   
   
7. Write a press release for the local paper- A well-written press release about your tax practice that not only lets your community know that you’re in business, but invites their questions about current tax and financial issues via your Web site or e-mail, is a great way to introduce your business and services. Taking a few minutes each day to answer questions via e-mail will build your prospect list and result in future clients.
8. Collect the e-mail addresses of all your clients and prospects- Collecting your client’s e-mail addresses at the same time you get their address and phone number is a smart idea. Then you need to periodically correspond with them so they get used to receiving e-mail from your firm. Make sure you use your firm name, phone number and a link to your Web site at the end of all your outgoing e-mail.

Using Your Web Site to Increase Your Business Just Makes Sense

As the Internet becomes more and more a part of everyday marketing and sales, it just makes sense to use the Internet to promote your tax practice. With a little preparation and forethought, your Web site will help you build strong and profitable client relationships.

We’ve taught small business bookkeeping and accounting for over 25 years. Since 1979 thousands of people just like you and me have started accounting and tax practices and created the income and lifestyle that most people only dream about. Making $100 per hour or more is a reality for them, and will be for you too. All it takes is the right education and a plan for success. Universal Accounting’s programs will give you the education and the plan that will amplify the profit potential of your tax practice.

Follow the link below to learn how you can make $100 per hour or even more as a professional tax preparer. It really is possible. Doesn’t your family deserve the kind of lifestyle that earning $100 per hour will create?

Show Me How to Earn $100 per Hour and Get Paid What I’m Worth

Got a Question? Click HERE and we’ll get back to you within 30 minutes if it’s between 9:00 am and 4:30 pm Mountain Standard Time. Any other time, we’ll contact you within the first 30 minutes of the next business day.