Note: Here’s another good marketing tool. Include this sheet of helpful year-end tax tips in Christmas cards to current and potential clients. Just copy and paste this into your word processor, delete this note, include some contact information at the end, and you’re ready for a very happy new year of business.

I’m proud to be paying taxes in the United States . The only thing is—
I could be just as proud for half the money. –Arthur Godfrey

As the year winds down, there are a few things you can do in order to save your business some money. Here are five tips to help you maximize your 2006 tax benefits:

1. Defer income
Each and every penny you make up until December 31^st of this year will be included in your 2006 taxable income. Deferring payments to the beginning of January will save you some money in taxes.

2. Make charitable contributions
‘Tis the season to give. It’s important to check your list twice and see if any of your charitable contributions can come at the end of this year rather than the beginning of next. This will maximize your 2006 deductions. Just be sure to keep your receipts.

3. Increase expenses
Don’t procrastinate buying office supplies until next year; all year-end expenses are tax deductible and could save you a considerable amount come April, 2007. Look to things you’ll be using soon, including office supplies and equipment. Also consider paying January bills early.

4. Check for inventory write-offs
Look through your inventory to see if any products are damaged or outdated. Noting market-value loss could provide you with additional tax deductions.

5. Contribute to retirement plan
Small business owners should recognize that being your own boss means you are responsible for your own retirement. If you haven’t started contributing to a retirement account, now is the time. Any contributions made are tax deductible. And if you do have a retirement account, year-end contributions are a great way to boost your deductions.

Professional Tax Preparers can help you get the most from your yearly tax filings. But truth be told, they’re even more valuable when you enlist their help in year-round tax planning. Any good tax preparer worth his or her salt will save you more in taxes than they charge you in fees. Don’t wait to see how much a tax preparer could save you.

End of Letter – Place your contact information here when you create the marketing piece. so those that get this into their hands can give you a call.

This is designed to be able to get you a foothold within the company, and to work with the other handouts we have included in the last couple Tax Tips Newsletter editions. The art of giving your client useful information without giving away what you do for free is exactly how you can best create that account for your business. All these are designed to open the dialogue that you need to have when you go knock on their doors about the importance to have you and keep you on as year round for tax advisement purposes.

Lastly, it’s also designed to be able to light a fire under you to get yourself into the activity of customer acquisition, which is the lifeblood of any business. For more tips, and a program that helps you with your marketing and business growth efforts check out the Art and Science of Getting Clients. Click Here to view today.

I’m often asked by wannabe freelancers: “When is the best time to start a bookkeeping/accounting service?” The answer’s easy: “ANY TIME!”

That’s never good enough though — they always want to pin me down to the day when the business owners are standing in line. Well, there’s not one day. In fact, you can find clients all year round. But there’s no question that January 1 thru April 15 is the time when a lot of businesses finally decide to get caught up with their finances to be ready for the tax preparer.

At Universal Accounting, we get more calls from prospective clients during these three months than we do the remaining nine months put together. So, be ready. We’re there.

Seven Steps to Make This Year Your Most Profitable Year

• Here’s a list of seven promotional tactics you should consider doing in January to spark your marketing program (or get it started) and enjoy this great season:
• Send your past contacts a letter wishing them a great new year and suggesting that this is the best time of the year to get on top of their business financially. Offer them a free consultation.
• Send your friends and relatives a nice card or letter expressing your thanks for their friendship during the past year and reminding them of your terrific referral program: If they refer new business to you, you will send them and a significant other out to dinner.
• Remind your existing clients, if any, that you have a terrific referral program.
• Visit chamber meetings or network luncheons. They always let you come once or twice to evaluate them before joining.
• Place a small ad in the Services section of your newspaper under Accounting. Offer to help businesses set up their accounting system for the new year.
• Contact local tax preparers and offer to help gather financial information from their clients if they get into a bind. Don’t forget to let them know about your referral program.
• If you are a tax preparer, send out your client tax planners now with a letter notifying them of a proposed appointment (date and time) to review their tax inputs. Ask them to call, if they would like to change the appointment. Of course, you should call them a few days ahead of the appointment to remind them and ask if that time will work out. And, it wouldn’t hurt to let them know about the referral program, either.

Make Your Service More Profitable By Offering Tax Services

During the months prior to a business filing their company tax returns is your best opportunity to find additional clients, especially if your services include preparing tax returns. The best part is that once you have the skills to prepare tax returns for the businesses that you already have as Accounting and Bookkeeping clients, it is an easy sell to also do their taxes for them, since you know their books better than anyone.

Similarly, when your service provides tax preparation services, the clients that you find that need their taxes done likely need someone to do their Accounting and Bookkeeping tasks for them as well. When you find a client for one service, you often find a client for the rest of the financial services that you offer. Typically the same businesses that do not feel comfortable enough with their ability to do their own taxes would also rather have someone do their books for them as well. This “cross-selling” makes marketing much easier on you as a business owner, freeing you to spend time servicing paying clients that would otherwise have gone into finding them.

You can now get training in both Accounting and Bookkeeping and Tax Preparation from Universal Accounting to add more billable services to your current client list. If you are just starting your business, demonstrating your ability to provide a larger number of financial services to your clients will help them to build confidence in your service. You will show your clients that you can provide a “single-source” approach to financial services for their business.

You have your website up and running because you were told that every viable business has gotta have one.  Now what do you do with it?  There are just a few easy and inexpensive things you can do to strengthen your website and woo more clients.  Here are seven:

1. Personalize

Many business sites are sterile and impersonal.  That often intimidates and overwhelms users.  They’re more likely to request your services if they feel a genuine connection with you, and that can happen when you personalize your website.

I once called a plumber blind simply because the owner had a picture of himself and his son in the yellow pages.  The picture drew me to his business more than anything else about the ad.  In the ‘about us’ section consider adding pictures of you, your family, and your staff.  Also write a fun and interesting bio that will allow potential clients to get a taste of your friendly personality.

2. Vocalize

Adding a podcast to your website is a nice way to personalize the site by allowing visitors to hear you speak.  Fairly easy and inexpensive to create, a podcast is an audio recording that can communicate the emotion that is often lost in promotional text.  It allows the listener to better connect with you and your business.  And all you need to create a podcast are a microphone, a digital recorder, and some editing software.

3. Relate

Let visitors know that you understand their concerns and can relate to them on some level.  This comes in knowing your target audience and being able to communicate how your services can benefit their lives in some way.

4. Teach

People love free stuff.  Provide information that can help your current and potential clients.  This can be accomplished in a number of ways: offer a free newsletter that provides helpful tax information; include a tips page that will give visitors free tax advice; provide links that will give them even more valuable information.  Your website then becomes educational and not just promotional.  This increases its value to visitors and they will come to use your site as a reference; when they actually need the help of a tax preparer, you’ll be the first one they think of.

5. Respond

When someone comes to you through your website (and other means) you must respond as quickly as possible.  Waiting too long communicates disregard and may turn potential clients away.  Even if they’re asking a simple question that may never lead to even one billable hour, this is a potential client who should be given the same high level of customer service you provide all your contacts.

6. Keep in touch

One of the most valuable things you can get from your website is contact information.  Once someone comes to you through your website you should keep in touch with that individual.  Be friendly and low pressure.  Send email updates, call to see if you can help them with anything else, or give him/her promotional offers.

7. Outshine the competition

Your website should be better than anything else your local target market can find.  This means you must find out what the competition’s websites look like.  Go through the yellow pages, do a web search, or look for URL’s on business cards.  Once you find those websites take inventory of what you need to improve on or add to your own.

These seven easy and inexpensive tips can enhance your website, generate more interest in your services, and ultimately increase your client base.  And once you strengthen your website it can act as a tireless marketing machine, working 24/7 to get the word out about your valuable services.

Universal Accounting Center Can Help You Create a Custom Website for Your Practice

You may be overwhelmed at the thought of creating your own website.  Let UAC manage that process for you, enabling you to create a strong web presence without expending much energy.  Universal Accounting Center (UAC) offers Accountweb, a website development tool, exclusively for financial professionals.  Within a week you can create a personalized website for your practice, enabling potential clients to access your business even after your office closes.  To see a sample of a website developed from the Universal Accountweb platform, go to www.universalaccountingservices.com.

Whether you run a full-time practice or perform tax services on the side, you need a website that tells potential clients about your business even when you are unable to.  If you haven’t yet developed a website for your business, today is the day!  Order your subscription now, and your website will be up and running by the following business week.  And if you are a Universal Accounting student you will receive a free six-month trial!

The Second Date is Always Easier…

It’s Always Easier to Offer More Services to Existing Clients than to Find New Clients

First dates always made me nervous. It’s not that way for everybody, but it was for me. In fact, the beautiful young lady that would eventually become my wife wasn’t too impressed with me on our first date. She said I was “OK enough for a second date.” Ouch.

It didn’t help that it was a blind date either. I was nervous, a little uncomfortable and yes, I probably did talk more to the friend that set us up than I did to her. All I remember is how beautiful her green eyes were. Of course, I wanted a second date. Even though I didn’t do too good the first time, she agreed. We had our second date.

On the second date, I totally won her over and the rest is history.

In Business, Second Dates Rock!

By second dates I mean, upselling existing customers. Any professional marketer will tell you there are three, and only three, ways to increase your tax practice’s income. This may be a little simplistic, but here they are:

1. Find More Clients: Yep, it’s as simple as it sounds. The more clients you are able to service, the more income you’ll be able to generate for your tax practice. Finding new clients should be on the top of every small business owners list of necessities. If your client list isn’t always growing, you need to get to work.
   
   
2. Convince Your Current Clients to Purchase More: Offering your current clients additional tax services is a great way to generate more income for your tax practice. A periodic review of their tax status during the year, rather than just at tax time, will not only generate income for your practice during the year, but should also make the rush during filing season easier too. Always look for additional services to offer your current tax clients, and they’ll gladly pay you more for your help and advice.
3. Convince Your Current Clients to Come Back More Often: This provides all the benefits of convincing your clients to purchase more, but with an extra kick. Adding services to your tax practice just makes sense, but add the right services and you’ll generate a stable and recession-free income from your clients each and every month of the year. We’re not just talking a great second date here, we’re talking a long term client relationship. The right services will get your tax clients to come back every month, and that’s powerful.

What is this Additional Service that Will Bring My Clients Back Every Month?

Before I tell you, you need to know that this service will not only make your tax practice more profitable, it will make your job at tax time easier. More profitable and easier? How can it do both?

Until recently, most the small business bookkeeper provided all the financial services to the business he worked with. He did the payroll, the accounts payable and receivable, the general ledger and prepared and filed the taxes. Over the last server al years, these services have been taken over by a lot of specialized companies that only do payroll or only do payables. Although this makes sense for big corporations, it doesn’t make sense for small business owners.

Small Business Owners Need a Small Business Profit Expert

More and more small business owners are finding that they need someone who has a handle on their complete financial picture. Not just bits and pieces. Despite what the specialists might say, general ledger, payroll and accounts payable are all interrelated. For a business to be as profitable as it can be, the business owners either needs to have a complete understanding of what’s going on financially in his or her business, or he needs to have a trusted and skillful profit expert who can give him the information and advice needed to keep his or her business growing and profitable.

A Monthly Picture of the Financial Situation of Any Small Business Makes Tax Time Easier for You

Adding small business bookkeeping and accounting to your tax practice gives you a monthly picture of the financial situation of your clients and enables you to offer tax planning advice to your clients on a regular basis. What’s more, as the small business bookkeeper, you’re in the position to implement those tax saving strategies during the year to maximize the effect. A small business bookkeeper who is also the skilled and qualified tax accountant is a valuable asset to any small business.

The Same People Who Offer the Most Complete Professional Tax Preparation Education in the Industry Also Teach Small Business Bookkeeping and Accounting

Small business bookkeeping and tax education is what we do. Since 1979, we’ve taught thousands of people just like you the ins-and-outs of small business bookkeeping and tax preparation. With successful graduates all over the country, you can have confidence that your tax and bookkeeping education will not only teach you how to work with small businesses anywhere, it will also provide you with the tools to make sure your business is a success.

At Universal, experience has taught us, that if your education doesn’t have the power to help you start and operate a profitable small business tax and bookkeeping practice, it just isn’t the right education. That’s why,

An Education With a Guarantee? How Does that Work?

Universal Accounting’s Ironclad 100% Money Back Guarantee

Purchase and complete the course, and if you don’t feel that you’ve received more than your money’s worth, you can return the materials and get a complete refund. All of us here at Universal Accounting are so confident that you will find this training to be of value that we all stand behind it, 100%

I’ve never taken a university or college course that offered any kind of guarantee… have you?

Like a Hand in a Glove…

Nothing fits with a professional tax preparation business like a professional bookkeeping service. Whether or not you begin your tax practice combined with bookkeeping business, it should be part of your big-picture plans for success.

Make Your Second Dates Really Rock!

Add Up the Value! Save $$$ Today!

If It’s Accounting, It’s Universal:

Get to Know More About the Company That Will Change Your Career!

Universal Accounting is a company that is making a difference in the lives of their students! For those who are pursuing or looking into the possibilities of pursuing a career path into the Accounting, Bookkeeping and Tax Preparation services, you need to get to know more about what all Universal offers in their comprehensive training programs.

If you prefer onsite classroom study or looking for the benefits received on independent study, we have developed the programs that you will be able to get the one-on-one experience in your own home. The skills we have used over the course of the last 28 years, with the trial and error, the fine-tuning of accounting methods and strategies, and what we and thousands more have experienced running their own practices – we have provided to you the advantage to stay on top of your profession. Our coursework is designed to be exactly what you will be doing when you are servicing the biggest customer base available, the small business owner.

If you are looking for the knowledge, the skills, and the know-how to start or build your accounting or tax practice, or just looking to gain the essential skills to further your career in your place of business, Universal’s Programs are what you are going to need.

Click here to take the Video Tour of Universal and all that we offer to you, the accounting and tax professional to be the best in your field and to have the success in business and in your professional life that you are seeking.Our exclusive short term courses do just that!

Imagine staying on top of the latest in the industry and having access to the experts who can assist you through training? Imagine what you are learning can be applied the very next day at work? Imagine being able to keep the materials, and the reading for continued referencing as you take that path in Accounting, Bookkeeping and Tax Preparation? You don’t have to imagine too hard, because that is one of the many things you receive when you enroll in these specialized programs! Click here to get to know Universal Accounting.

Are You Ready For The Next Step?
Be in business for yourself, but not by yourself getting paid what you’re worth! Are you tired of thinking, “Why not me?” You have gotten this far in your search to do what you want to in your chosen career, take the next step. The time is now to be able to get the training and the change you desire in your professional life. Click here to find out if Professional Tax Preparation Certification is a fit for you.

Be the Profit Expert Professional for Small Business! Don’t hesitate another day in getting the Accounting and Marketing Training that makes the difference. Click here to get more information on what you need to know about becoming the Profit Center Expert for small business accounting and tax!

Every small business could use some free publicity. And tip sheets are the perfect way to get that free publicity. Sandra Beckwith, author of Streetwise Complete Publicity Plans, says, “It’s one of the hardest working and most useful tactics available for generating publicity.” And in an article published by StartupNation.com she adds, “They are probably one of the most valuable publicity tools a small business can use.”

Media outlets love tip sheets because they are complete, ready-to-use publishing and reporting fodder. And once your tip sheet runs in a newspaper or is picked up by the local news channel you’ve demonstrated your tax preparation expertise and shared your contact information all at the same time. And for free!

But how do you write a tip sheet? It’s actually easy! Here are 10 guidelines to help you write a winning tip sheet:

1. Write a catchy title. Look to trendy women’s magazines for guidelines. Good titles include a number: “5 Ways to Drop Ten Pounds Before Swimsuit Season,” “12 Christmas Gifts under Ten Dollars,” “10 Guidelines on Writing a Winning Tip Sheet.”
2. State a problem. You must convince your readers that there’s a need for your tip sheet. How will it benefit their lives?
3. Include an expert quote. To bolster the validity of your tip sheet it’s good to include a supporting quote from an expert (see the first paragraph of this article for an example).
4. Use a numbered list. Numbered lists are easy to read. They also present information in manageable chunks. The best tip sheets include 6 to 12 tips.
5. Use active verbs. Each tip should include a verb that moves readers to action.
6. Focus. Don’t get distracted by tangents or lengthy explanations. Remember, less can be more, especially with a tip sheet.
7. End with a call-to-action. Invite your readers to call you for more information or to schedule an appointment to discuss tax benefits they could be enjoying.
8. Include your contact information. This is one of the most important elements of a tip sheet; you want readers to know who they can contact when they need tax help.
9. Keep it to one page. That’s why it’s called a tip sheet rather than tip sheets. Any longer and your readers will lose interest.
10. Get your tip sheet into the right hands. Once you’ve finished the tip sheet you need to give it to your local paper, news channel, or radio station to see if they’d be interested in running your story. Also remember to take it with you when you go to conferences, workshops, and presentations.

If you’d like more information about marketing your business, visit Universal Accounting Center today and request our video “The Art and Science of Getting Clients.” This free video will show you how to start and grow your own accounting practice. Don’t wait another minute to start attracting bigger and better clients. Start Today!

Ringo sang the song. But John Lennon and Paul McCartney wrote this Marketing Masterpiece. Why do I call it a marketing masterpiece? Simple… Ringo sang about networking.

In the world of marketing, networking is more powerful than a locomotive, able to leap tall buildings in a single bound.. it’s your Man-of-Steel. From finding a job to building your client list,networking… works.

The Real Truth About Networking

It isn’t new, and it’s not what you think. In the past, networking was informal and random. Today, networking has become systematic and structured. You don’t have to be a skilled negotiator or speaker to network, and I’d like to share with you some successful techniques that will help you improve your network and networking abilities.

We are All Surrounded by a Potentially Powerful Network

The next time you’re in a room with 12 of your closest friends, make a list of all the different people you all collectively know. You might be surprised at what names turn up. Peter Vogt, a MonsterTRAK Career Coach says, “You’ll be amazed at who the people in your everyday life know – and by the additional people those people know. But you’ll never discover any of them until you abandon the ‘I don’t know anyone good’ mentality and replace it with the ‘I’ll start with the people around me and go from there’ philosophy…”

I’ve watched my oldest son “network” for years. He started his network as a boy. It provided him with employment, a college schollarship and opportunities to see and do things that I haven’t done.

With an average speaking ability, in his own charming way he builds his “network” every time he meets somebody new. Of course, you know you’re being networked, but it’s okay. If you become a part of his network, you can expect that he will be a part of yours. This mutually beneficial network of his works both ways. In fact, I’ve even found myself a part of it from time to time.

How Do I Start an effective network?

Use a formal and systematic approach to working your network. Organization and a plan for keeping track of your network and information is critical. Don’t forget, networking is about relationships. A good networking relationship will be mutually beneficial.

The following link to a Microsoft Word document might help you organize your networking contacts and your communications with them. Remember, you can use any format to keep track of this information; you don’t have to use my form.

Networking Contact Organization Sheet

“The Journey of a Thousand Miles Begins with the First Step”
Lao Tsu

It all starts with a little action. The first step. Allen Bostrom, President of Universal Accounting and Networking Guru to hundreds of graduates says, “Your own network is the final outcome of all your networking activities and… forms a vital part of your total marketing effort. With this in mind, it is something that should always be [foremost in our thoughts].”

Universal Accounting offers the finest curriculum on not only how to start a profitable and rewarding business as a professional tax preparer and bookkeeper, but also offers training on how to best market your business to amplify your profits. With just another couple clicks of the mouse you can find out just how profitable a career in professional tax preparation and bookkeeping can be for you.

I Want to Take the First Step. Show Me More About Starting My Own Professional Tax Preparation Business

Have you ever been to a home that was last decorated in the 1970’s? How could you tell? Did the shag carpet give it away? Or maybe the mustard yellow countertops? Or was it the dark wood paneling in the basement?

Most people can tell when you’ve neglected a “look,” be it for your home, your wardrobe or even your business. Unfortunately, when you neglect your business’s marketing materials for too long, your brand becomes tired and worn and your look suggests dated services and an old fashioned approach to financial management.

Your Brand

A brand is what sets a business apart. When you “brand” your small business, you market it in such a way that anyone seeing your promotions will recognize them as belonging to your products and services. If you have branded your business based on the quality of services you offer, all your promotional materials should somehow share that message. And if you designed your website using two colors, those colors should also be found on your print materials, your business cards, and your signage.

1. Stand back and assess

Take a quick look at the promotional materials you use the most. How dated are they? Is the look and feel consistent among all your materials, including your website, your brochures, your flyers, your business card, your newsletters, and even your envelops?

2. Re-evaluate your message

You’ve probably noticed some inconsistencies in your materials. Before you change anything, re-evaluate your message and determine whether or not it’s communicating what you would like.

This may require you to reconsider your business values and the competitive advantage you offer clients. Perhaps in the beginning you thought it was important to offer timely service when now you realize how important accuracy is. Ensure your brand best represents your business and the message you want to portray.

3. Update your look

Graphic design can become a dated as well. Colors come and go, as do design trends. If it’s been over five years since you designed your logo and other promotional materials it may be time to give your brand a makeover. If you don’t feel comfortable doing this yourself, consider outsourcing this project to a reputable graphic designer.

4. Update your content

When it comes to tax law, information becomes dated rather quickly. It’s important that you update all your content so it’s current and speaks to your client’s needs.

5. Ensure consistency

Once you update your brand’s look and content, it’s time to ensure consistency among all your materials. You don’t want some random brochure to look completely different from all other branding. This will appear sloppy and unprofessional.

6. Evaluate your marketing approach

Now that you’ve updated your brand, it’s time to think about whether or not your current marketing approach is working. Are you seeing as much success as you’d like? If not, it’s time to consider other strategies that may get your business more exposure, especially using your new and improved brand.

One thing to consider when marketing your business is how to leverage all your skills in order to attract as many potential clients as possible. You may not realize just how much business you could get when properly promoting your QuickBooks expertise. From setup to consultations to help services, you could increase your offerings with no effort at all. It just depends on how you promote it.

Increase your clientele using a skill you already have. To learn how to promote your QuickBooks expertise in order to gain more clients, order QuickBooks Made Profitable today.

Promote Your Tax Planning Services

There are countless small business owners just like you; many have waved good-bye to full-time employment and are working tirelessly in their home offices, trying to achieve financial freedom. Unfortunately some of them are not taking advantage of tax planning in order to protect themselves, their families, and their futures. That’s where you step in.

A great way to busy yourself in the off-season is to promote your tax planning and advisory services. As you help clients take advantage of tax benefits, year-round, they can use the information you provide to better plan for self-employed necessities like health insurance, retirement, and taxes.

Health Insurance

Without an employer to provide for their health benefits, many small business owners opt not to insure themselves and their families due to the often high costs. In doing so, they put themselves at financial risk. Senior Magazine Online claims that of the 41 million uninsured Americans, 60% of them are self-employed. If small business owners cannot secure coverage through a spouse’s benefits, they should find a medical plan for themselves and their families and then open a MSA (Medical Savings Account). All the money placed in the account is tax deductible and can be used to cover out-of-pocket medical expenses. Anything they don’t use remains in the account and is sheltered until withdrawn.

Retirement

Many small business owners also view retirement as an extravagance they can’t afford to worry about in the early years of their start-up. Unfortunately, those early years often turn into decades and, before they know it, they’ve reached retirement age and have yet to prepare for it. Some small business owners expect a windfall to cushion them and their lack of planning. Either way, many of these individuals don’t contribute to a retirement account, and again, put themselves at risk. Your job is to encourage clients to prepare for their retirement by finding a vehicle that matches their needs: Kreogh Plans, SEPS (simplified employee pension plans), tax-deductive IRAS (individual retirement accounts), annuities, Roth IRAs, etc.

Taxes

Good ole Uncle Sam won’t be making automatic withdrawals from business accounts in order to cover taxes. So the loyal, self-employed taxpayer must prepare for that time of year when the government requires its cut. This is where tax planning can help the small business owner take advantage of key tax benefits while retaining and organizing all necessary receipts, bills, etc. The small business owner should also open a special tax account into which money can be deposited throughout the year so they’ll be ready to file their taxes (and pay them in full) when the time comes. Nothing can cripple a business more than owing the IRS a lot of money in unpaid taxes.

Your skills are not seasonal; they are valuable year-round. You just need to market your services so that current and potential clients recognize their value. However, there are other ways to ensure that your business doesn’t slow down once tax season ends.

UAC Can Train You to Become a Complete Business Financial

You’ll draw in more clients when you can offer them more services than just tax preparation and tax planning. Consider all your current clients who would be happy to have you manage their accounting for them as well. Or imagine all those clients who would come to you for accounting services and then also ask you to file their taxes.

And the small business is an especially lucrative market. Small businesses have special needs, and 50% of them fail; much of that failure can be attributed to poor financial management. These small business owners aren’t good with numbers like you; they go into business because they’re good at developing their own special service, and that service isn’t accounting. Most of them need professional help, a small business accountant that will guide them to a more profitable business.

Become a Professional Bookkeeper

Universal Accounting Center has been teaching small business accounting for over 25 years! They train professionals like you how to help small businesses thrive. In just 60 hours you could become a Professional Bookkeeper and have those unique skills for this great niche market! Not only that, but UAC will teach you how to market your unique skills so you can get these clients through your front door.

Become a QuickBooks Specialist

Over 80% of small business owners use Intuit’s QuickBooks software to manage their accounting. So it makes sense that a small business accountant would be well-versed in QuickBooks. Becoming a QuickBooks Specialist enables you to train clients how to use the software. This becomes an additional service that makes you invaluable to the small business owner. Not only that, but it helps you setup a system in which you get information that you can easily use to manage their books. For a small investment you can increase your services and make your job a little easier!

If you order now, you could get these two programs for one low price! In a matter of months you can expand your business into a full-time venture, providing financial services for an extremely viable niche market. Enroll today and you will save money on this special package. Don’t wait! Order now!

If you’re like most professionals, you yearn for a successful career doing something you enjoy while earning a substantial income. Real people like you have realized those same dreams with help from UAC’s Universal Practice Builder (UPB) Program.

The Universal Practice Builder Program

Designed to teach financial professionals how to effectively market their practices, this program teaches enrollees more than 12 proven marketing strategies, enabling them to secure 15 to 25 qualified leads per month and earn more than $30,000 in annualized billings in just one year! For a small, initial investment paid in an enrollment fee, you will see incredible dividends. And if you choose to use the Client Generator, we can assist you as you employ the techniques you learn, step by step.

The Client Generator

When you opt to use our master coaches to help you employ all the principles taught in the UPB Program, you get qualified, personalized help in growing your practice. These coaches become part of a powerful team that works together to build your business and increase your clientele.

One technique used is the QuickBooks seminar, designed to attract a large number of potential clients to which you can demonstrate your expertise and value as a financial professional. When you use the Client Generator, you will have master coachesl help you in every step of the process, from attracting the right people to your seminar to securing follow-up appointments with them later.

The results you will experience are real and measurable. But don’t take our word for it. See what one satisfied enrollee has to say.

Scott B. wrote an email to express his thanks to UAC for helping him grow his business. Read his story to see just what happens when you combine the Universal Practice Builder Program with the Client Generator.

Scott’s Story

My name is Scott B. I thought that [the Universal Practice Builder] was a terrific experience, and yet it pales in comparison to my experience with the Client Generator! I am writing this email after just arriving home from my first QuickBooks Seminar!

It is difficult for me to find the words to express the gratitude and excitement that I am feeling for my Utah-based team members! It is important to me that you are aware of the outstanding effort, and the beyond-expectations results that your employees, my team members, delivered.

Let me start with Josh and Mel; these guys handed me a FULL CLASSROOM of ready and willing students eager to be potential clients.

Scott! Where can I even start with this guy! From his upbeat attitude at the UPB he created a positive energy that made me take notice and hear things differently. I came home with a new appreciation towards marketing. His can-do attitude continued with each coaching call. Then his over-the-top, side-by-side coaching / mentoring through the actual class. I may even forgive him for beating me by 2 strokes on the golf course! (Ask him about the rocket launch.)

David. What more can I say about David? From his coaching on the phone on closing skills, timely return of calls and information and personal attention to detail; the guy is amazing. He spent part of an afternoon via remote login to my computer to help me understand ACT software. He has listened to me practice my sales pitch to make it stronger and has shared in each success that he has helped me achieve.

It has been my experience that too many times people do just enough work to keep their job. There is a lack of effort, and or a lack of pride for a job well done. You will not find that characteristic in the gentlemen that I have mentioned in this e-mail. They do more than just try to reach the bar; they raise it with each contact.

As I said I just came from my first QuickBooks Seminar. There were 26 people in the room, and 10 of them self-identified for a follow-up meeting, requesting some accounting assistance. That includes seven that stood in line at the end of class to get their name on my appointment calendar. This number does not reflect the 3 one-on-one appointments that I made because the seminar was not good for them. It also does not include the 2 telephone meetings I have on June 16, for potential client set ups!

I am proud to have had the privilege of working with these team members and hope that you will recognize them for a job VERY well done.

Learn More for Yourself

This testimonial talks about a real experience with four of our master coaches. Others have experienced similar results and have expressed gratitude in their own testimonials. Read what they have to say today, and decide to change the course of your future by enrolling in the Universal Practice Builder Program.