Dominating in a Recessive Market
Now, more than ever, you need your business to stand out. People are being more selective when looking for financial professionals who can meet their every need, conveniently and for a reasonable fee. Many, especially small business owners, are interested in a tax preparer who can also manage their accounting needs. Small-business accountants who can consult with owners on increasing their business’s profitability are very appealing.
To truly make your business stand out you must become the premier financial provider in your area, expanding your services to include small-business accounting and QuickBooks services. When you do, you’ll find your business becomes more resilient and outstanding, pulling ahead of the competition in order to dominate in a recessive market.
Market Domination
The best way to secure your foothold in a recessive market is to add complementary services that are required by the majority of your clients. And small businesses are required by law to keep financial records. Your services become even more appealing when they’re coupled with informed reporting that will help your clients make more profitable business decisions based on the sound accounting data you provide.
Small Business Accounting
Small business accounting is a valuable niche market. In fact, over 90% of accounting opportunities can be found in the small business arena. Universal Accounting Center (UAC) has been training professionals like you in small business accounting for over 25 years because they recognize what many do not; most universities and trade programs are teaching students corporate accounting which isn’t preparing them for the typical, real-world accounting experiences they will encounter.
Becoming a small business accountant doesn’t require years of your valuable time. UAC’s Professional Bookkeeper (PB) Program is not only reputable, but it’s self-paced, enabling a busy professional like you to take your time or complete the program quickly, in less than 60 hours.
And when you take this program you are trained to act as your clients’ Profit Expert. What is a Profit Expert? A proactive accountant who realizes that the information he/she generates provides crucial data that can make or break a business. It’s the accountant’s job to share this data with business owners, explaining it in such a way that they both understand what the information indicates and can use it to make informed business decisions. The PB Program will train you how to do that.
You will gain the confidence and skill necessary to start and manage nearly every client’s books, and when you have a question, our follow-up program enables you to call and ask one of our seasoned professionals.
QuickBooks Services
By why stop with accounting services? Increase your business’s appeal by offering QuickBook services as well. UAC’s Professional Bookkeeper’s Guide (PBG) to QuickBooks will help you master this accounting software, and once you do, you can offer QuickBooks setup, help and consultation services, charging $45 to $75 per hour.
Becoming a QuickBooks Specialist would provide you with numerous ways to bring in more business, increase your income, and make your job easier. You’ll find companies who want to do their accounting tasks themselves, but need help in configuring QuickBooks to meet their needs. And once you’ve helped a company set up its initial QuickBooks system, who do you think they’ll turn to for help? You, of course! After all, you’ll have the training and expertise they’ll need whenever they run into a problem.
Tough times require strategic measures. By turning your tax service into a full-service financial provider, you get your game on, working year-round for clients that not only need your services, but value them enough to tell their friends and family about your business! Take the initiative and learn more about these two programs. It won’t be long before you can dominate in a recessive market.
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